{"id":11805,"date":"2025-02-19T11:19:01","date_gmt":"2025-02-19T11:19:01","guid":{"rendered":"https:\/\/www.merkjemerk.nl\/?page_id=11805"},"modified":"2026-09-24T15:48:33","modified_gmt":"2026-09-24T15:48:33","slug":"linkedin-incompany-training-van-medewerker-naar-medemerker","status":"publish","type":"page","link":"https:\/\/merkjemerk.nl\/2020\/linkedin-incompany-training-van-medewerker-naar-medemerker\/","title":{"rendered":"LinkedIn Incompany training van medewerker naar medemerker"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11805\" class=\"elementor elementor-11805\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e6e6635 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"e6e6635\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-306e683\" data-id=\"306e683\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d63b2ca elementor-widget elementor-widget-html\" data-id=\"d63b2ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"mjm-incompany\">\n<style>\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600;650;700&display=swap');\n#mjm-incompany{--ink:#293f5b;--blue:#476285;--teal:#476285;--accent:#8847ff;--warm:#f6f3ee;--sand:#D4CAB9;--muted:#476285;color:var(--ink);background:#fff;font:400 16px\/1.75 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.mjm-brand-2026{display:inline-flex!important;align-items:center!important;gap:10px!important;flex-shrink:0;line-height:1!important;text-decoration:none!important}\nbody .mjm-brand-2026 .mjm-logo-crop{display:block!important;position:relative!important;overflow:hidden!important;flex:none!important;padding:0!important;margin:0!important;line-height:0!important;font-size:0!important;border:0!important;background:#fff}\nbody .mjm-brand-2026 .mjm-logo-symbol{width:48px!important;height:40px!important}\nbody .mjm-brand-2026 .mjm-logo-words{width:98px!important;height:54px!important}\nbody .mjm-brand-2026 .mjm-logo-crop img{display:block!important;position:absolute!important;max-width:none!important;height:auto!important;object-fit:fill!important;object-position:initial!important;filter:none!important;border:0!important;border-radius:0!important;margin:0!important;padding:0!important;mix-blend-mode:multiply}\nbody .mjm-brand-2026 .mjm-logo-symbol img{width:60.7px!important;left:-6.3px!important;top:-5.2px!important}\nbody .mjm-brand-2026 .mjm-logo-words img{width:112.6px!important;left:-9px!important;top:-98px!important}\nbody footer .mjm-brand-2026{background:#fff;padding:8px 12px;border-radius:5px;width:fit-content}\n@media(max-width:767px){body .mjm-brand-2026{gap:8px!important}body .mjm-brand-2026 .mjm-logo-symbol{width:37px!important;height:31px!important}body .mjm-brand-2026 .mjm-logo-symbol img{width:46.8px!important;left:-4.9px!important;top:-4px!important}body .mjm-brand-2026 .mjm-logo-words{width:76px!important;height:42px!important}body .mjm-brand-2026 .mjm-logo-words img{width:87.3px!important;left:-7px!important;top:-76px!important}}\n<\/style>\n<header class=\"ic-header\"><div class=\"ic-wrap\"><a class=\"ic-brand mjm-brand-2026\" href=\"https:\/\/merkjemerk.nl\/2020\/\" aria-label=\"Merk je Merk, naar de homepage\"><span class=\"mjm-logo-crop mjm-logo-symbol\" aria-hidden=\"true\"><img fetchpriority=\"high\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/Logo-Merk-je-Merk-nieuw.png\" alt=\"\" width=\"1054\" height=\"1493\" decoding=\"async\"><\/span><span class=\"mjm-logo-crop mjm-logo-words\" aria-hidden=\"true\"><img fetchpriority=\"high\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/Logo-Merk-je-Merk-nieuw.png\" alt=\"\" width=\"1054\" height=\"1493\" decoding=\"async\"><\/span><\/a><nav class=\"ic-nav\" aria-label=\"Navigatie incompanytraject\"><a href=\"#ic-aanpak\">De aanpak<\/a><a href=\"#ic-praktisch\">Praktisch<\/a><a href=\"#ic-ervaringen\">Ervaringen<\/a><a class=\"ic-button\" href=\"#mjm-mailkeuze\">Kennismaken <span aria-hidden=\"true\">\u2197<\/span><\/a><\/nav><\/div><\/header>\n<main>\n<section class=\"ic-hero\"><div class=\"ic-wrap ic-hero-grid\"><div class=\"ic-hero-copy\"><span class=\"ic-label\">LinkedIn incompanytraject \u00b7 training &amp; begeleiding<\/span><h1>Sterker zichtbaar op LinkedIn.<br><span>Samen met je mensen.<\/span><\/h1><p>Jullie hebben kennis, verhalen en collega\u2019s met iets te vertellen. Toch blijven vaak dezelfde mensen trekken. Hoe maak je zichtbaarheid iets van de organisatie samen?<\/p><p class=\"ic-audience\">Ik help jullie een herkenbare lijn te vertalen naar LinkedIn. En leer medewerkers, experts en leidinggevenden hoe ze daar vanuit hun eigen werk aan bijdragen.<\/p><div class=\"ic-actions\"><a class=\"ic-button\" href=\"#mjm-mailkeuze\">Laten we kennismaken <span aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"ic-link\" href=\"#ic-aanpak\">Zo pakken we het aan \u2193<\/a><\/div><p class=\"ic-micro\">30 minuten via Teams \u00b7 vrijblijvend \u00b7 je hoeft je vraag nog niet scherp te hebben<\/p><\/div><figure class=\"ic-hero-visual\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/merk-je-merk-incompany-7120.webp\" alt=\"Herma Westenberg met een groep deelnemers tijdens een training op locatie\" width=\"1800\" height=\"1350\" fetchpriority=\"high\"><figcaption class=\"ic-person\"><strong>Leren met je eigen collega\u2019s.<\/strong>Toepassen in jullie dagelijkse werk.<\/figcaption><\/figure><\/div><\/section>\n<div class=\"ic-trust\"><div class=\"ic-wrap\"><span class=\"ic-trust-label\">Ik werk onder meer met mensen van<\/span><strong>Wolters Kluwer Schulinck<\/strong><strong>Risse Groep<\/strong><strong>Proteion<\/strong><\/div><\/div>\n<section class=\"ic-section\"><div class=\"ic-wrap\"><div class=\"ic-recognition\"><div><span class=\"ic-label\">Herkenbaar?<\/span><h2>Er gebeurt genoeg.<br>Maar het blijft bij een paar mensen liggen.<\/h2><p>Marketing en communicatie houden de bedrijfspagina bij. HR en recruitment willen laten zien wat jullie als werkgever te bieden hebben. En de kennis van collega\u2019s blijft vaak binnen de organisatie.<\/p><\/div><div class=\"ic-frictions\"><article class=\"ic-friction\"><h3>Steeds opnieuw om input vragen.<\/h3><p>Je haalt verhalen op, schrijft mee en vraagt collega\u2019s om iets te delen. Als jij het niet aanjaagt, valt het stil.<\/p><\/article><article class=\"ic-friction\"><h3>Collega\u2019s willen wel. Maar wat dan?<\/h3><p>\u201cWie zit op mijn verhaal te wachten?\u201d \u201cWat mag ik delen?\u201d Mensen hebben duidelijkheid, vertrouwen en praktische handvatten nodig.<\/p><\/article><article class=\"ic-friction\"><h3>Veel berichten. Nog weinig samenhang.<\/h3><p>Vacatures, projecten en nieuws komen voorbij. Maar herkennen klanten, kandidaten en partners ook waarvoor jullie bij uitstek bij hen in beeld willen zijn?<\/p><\/article><\/div><\/div><div class=\"ic-bridge\"><strong>Jullie kennen de organisatie. Ik breng de LinkedIn-kennis en de training mee.<\/strong> We bouwen voort op jullie positionering, communicatieaanpak en werkgeversverhaal. Samen maken we de vertaling naar inhoud, profielen, netwerk en dagelijks gedrag op LinkedIn.<\/div><\/div><\/section>\n<section class=\"ic-section ic-results\"><div class=\"ic-wrap\"><div class=\"ic-section-head\"><div><span class=\"ic-label\">Waar we naartoe werken<\/span><h2>Een herkenbaar verhaal.<br>Meer mensen die het kunnen laten zien.<\/h2><\/div><p>De precieze doelen bepalen we samen. Dit zijn de bouwstenen waarop jullie verder kunnen.<\/p><\/div><div class=\"ic-results-grid\"><article class=\"ic-result\"><span class=\"ic-check\" aria-hidden=\"true\">\u2713<\/span><div><h3>Richting voor jullie zichtbaarheid<\/h3><p>Duidelijke thema\u2019s, doelgroepen en voorbeelden uit jullie eigen werk. Zodat je makkelijker kiest wat je wel deelt en waar je geen tijd aan besteedt.<\/p><\/div><\/article><article class=\"ic-result\"><span class=\"ic-check\" aria-hidden=\"true\">\u2713<\/span><div><h3>Collega\u2019s die weten hoe ze bijdragen<\/h3><p>Met een passend profiel, relevante inhoud en contact in hun netwerk. Ieder vanuit de eigen rol en met een vorm die past.<\/p><\/div><\/article><article class=\"ic-result\"><span class=\"ic-check\" aria-hidden=\"true\">\u2713<\/span><div><h3>De organisatie krijgt meer gezichten<\/h3><p>Leiders delen hun visie, experts hun kennis en medewerkers hun ervaringen. Zo krijgt jullie organisatie- en werkgeversverhaal concreet bewijs.<\/p><\/div><\/article><article class=\"ic-result\"><span class=\"ic-check\" aria-hidden=\"true\">\u2713<\/span><div><h3>Een werkwijze die jullie volhouden<\/h3><p>Afspraken over verhalen ophalen, samenwerken, verantwoordelijkheden en evalueren. Met aandacht voor wat haalbaar is naast het gewone werk.<\/p><\/div><\/article><\/div><\/div><\/section>\n<section class=\"ic-section\" id=\"ic-aanpak\"><div class=\"ic-wrap\"><div class=\"ic-section-head\"><div><span class=\"ic-label\">De aanpak<\/span><h2>Van begrijpen naar toepassen.<br>En samen blijven bijsturen.<\/h2><\/div><p>Strategie, educatie, activatie en borging vormen de basis van mijn TROTS-methode. Jullie praktijk bepaalt de invulling.<\/p><\/div><div class=\"ic-process-grid\"><article class=\"ic-process-step\"><span class=\"ic-number\" aria-hidden=\"true\">01<\/span><h3>De vraag scherp krijgen<\/h3><p>Wat moet zichtbaarheid bijdragen? Wie willen jullie bereiken? Wat ligt er al en waar loopt het vast? We bepalen doelen, betrokkenen en een haalbare aanpak.<\/p><\/article><article class=\"ic-process-step\"><span class=\"ic-number\" aria-hidden=\"true\">02<\/span><h3>Het verhaal vertalen<\/h3><p>We maken keuzes in thema\u2019s, inhoud en de rol van de bedrijfspagina en persoonlijke profielen. Met herkenbare voorbeelden uit jullie organisatie.<\/p><\/article><article class=\"ic-process-step\"><span class=\"ic-number\" aria-hidden=\"true\">03<\/span><h3>Samen leren en doen<\/h3><p>Collega\u2019s leren hoe LinkedIn werkt en oefenen met hun eigen profiel, berichten en netwerk. Tussen de sessies passen ze het toe en verzamelen we vragen.<\/p><\/article><article class=\"ic-process-step\"><span class=\"ic-number\" aria-hidden=\"true\">04<\/span><h3>Terugkijken en borgen<\/h3><p>Wat lukt al? Waar blijven mensen hangen? We geven feedback, sturen bij en leggen vast wie wat oppakt. Zo groeit een werkwijze die jullie zelf kunnen voortzetten.<\/p><\/article><\/div><div class=\"ic-gallery\"><figure><img loading=\"lazy\" decoding=\"async\" class=\"ic-gallery-discussion\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/merk-je-merk-incompany-4976.webp\" alt=\"Deelnemers wisselen ervaringen uit tijdens een gezamenlijke trainingssessie\" width=\"1350\" height=\"1800\" loading=\"lazy\"><figcaption>Ruimte voor vragen en ervaringen uit jullie praktijk.<\/figcaption><\/figure><figure><img loading=\"lazy\" decoding=\"async\" class=\"ic-gallery-practice\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/merk-je-merk-incompany-8624.webp\" alt=\"Een groep medewerkers werkt met laptops en praktijkvoorbeelden tijdens een training\" width=\"1350\" height=\"1800\" loading=\"lazy\"><figcaption>Samen kijken, oefenen en de vertaalslag maken.<\/figcaption><\/figure><figure><img loading=\"lazy\" decoding=\"async\" class=\"ic-gallery-schulinck\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/merk-je-merk-training-schulinck.webp\" alt=\"Herma Westenberg bij een training voor Wolters Kluwer Schulinck\" width=\"1125\" height=\"1500\" loading=\"lazy\"><figcaption>Aan het werk bij Wolters Kluwer Schulinck.<\/figcaption><\/figure><\/div><div class=\"ic-example\"><p><strong>Hoe zou dit er bij jullie uitzien?<\/strong> Daar begint ons gesprek. Je hoeft zelf nog geen programma of deelnemersgroep te hebben bedacht.<\/p><a class=\"ic-button\" href=\"#mjm-mailkeuze\">Bespreek jullie vraag <span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><\/div><\/section>\n<section class=\"ic-section ic-practical\" id=\"ic-praktisch\"><div class=\"ic-wrap ic-practical-grid\"><div><span class=\"ic-label\">Praktisch<\/span><h2>Een duidelijke basis.<br>Afgestemd op jullie organisatie.<\/h2><p class=\"ic-practical-lead\">We verdelen het leren en toepassen over meerdere momenten. Daardoor is er tijd om te oefenen, vragen mee te nemen en te zien wat in jullie werk haalbaar is.<\/p><ul class=\"ic-practical-list\"><li><strong>Vier gezamenlijke momenten als basis:<\/strong> twee praktische sessies op locatie en twee implementatie- of terugkomsessies.<\/li><li><strong>Tussentijdse online begeleiding<\/strong> volgens de afspraken in jullie voorstel.<\/li><li><strong>Toegang tot mijn online kennisbank<\/strong> met instructievideo\u2019s en praktische hulpmiddelen.<\/li><li><strong>Een doorlooptijd van doorgaans 6\u201312 maanden.<\/strong> Tempo, groepsgrootte en duur van de sessies stemmen we af op jullie doelen en agenda.<\/li><\/ul><\/div><aside class=\"ic-involvement\"><h3>Wat vraagt het van jullie?<\/h3><p><strong>Een betrokken aanspreekpunt.<\/strong> Iemand die intern helpt afstemmen, collega\u2019s betrekt en de lijn vasthoudt.<\/p><p><strong>Ruimte om te oefenen.<\/strong> We spreken vooraf af wat deelnemers tussen de bijeenkomsten doen en hoeveel tijd daarvoor beschikbaar is.<\/p><p><strong>De juiste mensen aan tafel.<\/strong> Denk aan communicatie, HR of recruitment, aangevuld met medewerkers, experts of leidinggevenden die kunnen bijdragen. We bepalen samen wie wanneer aansluit.<\/p><p class=\"ic-small-note\">Na de kennismaking ontvang je, als het past, een voorstel met de inhoud, planning, tijdsinvestering en prijs. Zo weet je vooraf waar je aan toe bent.<\/p><\/aside><\/div><\/section>\n<section class=\"ic-section ic-proof\" id=\"ic-ervaringen\"><div class=\"ic-wrap\"><div class=\"ic-section-head\"><div><span class=\"ic-label\">Referenties<\/span><h2>Zo ervaren anderen<br>mijn trainingen.<\/h2><\/div><p>Deze ervaringen komen uit eerdere trainingen en teamsessies. Ze laten zien hoe deelnemers mijn uitleg en het samen leren ervaren.<\/p><\/div><div class=\"ic-quotes\"><figure class=\"ic-quote\"><span class=\"ic-quote-mark\" aria-hidden=\"true\">\u201c<\/span><blockquote>\u201cDe training liet zien dat LinkedIn meer is dan een instrument; het gaat om gedrag en gezamenlijke afspraken over hoe je communiceert als organisatie.\u201d<\/blockquote><figcaption><strong>Team Loopbaanbureau<\/strong><span class=\"ic-org\">VISTA college<\/span>Ervaring met een training<\/figcaption><a href=\"https:\/\/merkjemerk.nl\/2020\/referenties\/#ervaring-5\">Lees de volledige referentie \u2197<\/a><\/figure><figure class=\"ic-quote\"><span class=\"ic-quote-mark\" aria-hidden=\"true\">\u201c<\/span><blockquote>\u201cWe besloten bewust om niet alleen de marketingcollega\u2019s, maar ook medewerkers van Personeelszaken en Klantenservice deel te laten nemen.\u201d<\/blockquote><figcaption><strong>Ilja van der Veer<\/strong><span class=\"ic-org\">Vendrig<\/span>Hoofd sales<\/figcaption><a href=\"https:\/\/merkjemerk.nl\/2020\/referenties\/#ervaring-39\">Lees de volledige referentie \u2197<\/a><\/figure><figure class=\"ic-quote\"><span class=\"ic-quote-mark\" aria-hidden=\"true\">\u201c<\/span><blockquote>\u201cHet werken aan LinkedIn in teamverband met collega\u2019s is stimulerend. Herma\u2019s enthousiasme en kennis geven de juiste motivatie om echt aan de slag te gaan met LinkedIn.\u201d<\/blockquote><figcaption><strong>Kathelijn Geerts<\/strong><span class=\"ic-org\">Jawel<\/span>Leadership en teamtraining<\/figcaption><a href=\"https:\/\/merkjemerk.nl\/2020\/referenties\/#ervaring-32\">Lees de volledige referentie \u2197<\/a><\/figure><\/div><div style=\"margin-top:28px\"><a class=\"ic-link\" style=\"color:inherit;border-bottom:1px solid currentColor\" href=\"https:\/\/merkjemerk.nl\/2020\/referenties\/\">Bekijk alle ervaringen per branche \u2197<\/a><\/div><\/div><\/section>\n<section class=\"ic-section ic-about\"><div class=\"ic-wrap ic-about-grid\"><img loading=\"lazy\" decoding=\"async\" class=\"ic-about-image\" src=\"https:\/\/merkjemerk.nl\/2020\/wp-content\/uploads\/2026\/09\/merk-je-merk-herma-advies.webp\" alt=\"Herma Westenberg, LinkedIn strateeg en trainer\" width=\"1800\" height=\"1200\" loading=\"lazy\"><div><span class=\"ic-label\">Wie er naast jullie komt staan<\/span><h2>Ik leer jullie mensen<br>hoe ze zelf verder kunnen.<\/h2><p>Ik ben Herma Westenberg. Mijn roots liggen in het onderwijs. Ingewikkelde materie begrijpelijk maken en mensen helpen die toe te passen: dat is nog steeds de basis van mijn werk.<\/p><p>Ik sluit aan bij de kennis en het werk van jullie communicatie- en HR-professionals. Mijn bijdrage is specialistische LinkedIn-kennis, training en begeleiding, met oog voor verschillen tussen mensen en voor jullie dagelijkse praktijk.<\/p><div class=\"ic-method\">Strategie \u00b7 educatie \u00b7 activatie \u00b7 borging<\/div><a class=\"ic-link\" href=\"https:\/\/merkjemerk.nl\/2020\/over-mij\/\">Meer over mij en mijn aanpak \u2197<\/a><\/div><\/div><\/section>\n<section class=\"mjm-reading\" aria-label=\"Verder lezen in blogs en interviews\"><div class=\"mjm-reading-wrap\"><div><span class=\"mjm-reading-label\">Blogs & interviews<\/span><h2>Van collega\u2019s naar medemerkers.<\/h2><\/div><div><p>Waarom blijft zichtbaarheid zo vaak bij communicatie liggen? In mijn blogs en interviews lees je hoe organisaties collega\u2019s helpen om hun kennis en werk zichtbaar te maken, met een eigen stem en een gezamenlijke richting.<\/p><div class=\"mjm-reading-links\"><a href=\"https:\/\/merkjemerk.nl\/2020\/blog\/\">Lees verder in mijn blogs \u2197<\/a><a href=\"https:\/\/merkjemerk.nl\/2020\/blog\/#interviews\">Bekijk de praktijkinterviews \u2197<\/a><\/div><\/div><\/div><\/section>\n<section class=\"ic-section ic-signup\" id=\"ic-kennismaken\"><div class=\"ic-wrap ic-signup-grid\"><div class=\"ic-signup-copy\"><span class=\"ic-label\">Eerst even kennismaken<\/span><h2>Wat willen jullie bereiken?<br>En wat moet ik van jullie weten?<\/h2><p>Vertel me waar jullie tegenaan lopen, wat je anders zou willen zien en waar ik rekening mee moet houden. In een halfuur via Teams verkennen we of en hoe ik daarbij kan helpen.<\/p><p>Je hoeft je vraag nog niet helemaal uitgewerkt te hebben. Juist daar kunnen we samen naar kijken.<\/p><div id=\"mjm-mailkeuze\" tabindex=\"-1\" aria-labelledby=\"mjm-mail-title\"><h3 id=\"mjm-mail-title\">Mail voor een kennismaking<\/h3><p class=\"mjm-mail-intro\">Kies waar je wilt mailen. Mijn adres, het onderwerp en een kort bericht staan al klaar.<\/p><div class=\"mjm-mail-options\"><a href=\"https:\/\/accounts.google.com\/AccountChooser\/signinchooser?continue=https%3A%2F%2Fmail.google.com%2Fmail%2F%3Fview%3Dcm%26fs%3D1%26to%3Dherma%2540merkjemerk.nl%26su%3Dkennismaken%26body%3DHoi%2520Herma%252C%250D%250A%250D%250AIk%2520wil%2520graag%2520kennismaken%2520over%2520een%2520mogelijk%2520incompanytraject%2520voor%2520onze%2520organisatie.%250D%250A%250D%250ANaam%253A%2520%250D%250AOrganisatie%253A%2520%250D%250A%250D%250ADit%2520willen%2520we%2520graag%2520bespreken%2520%2528optioneel%2529%253A%250D%250A%250D%250AGroet%252C%250D%250A\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Gmail (nieuw tabblad)\"><span><strong>Gmail<\/strong><small>In je browser<\/small><\/span><span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/outlook.live.com\/mail\/0\/deeplink\/compose?to=herma%40merkjemerk.nl&amp;subject=kennismaken&amp;body=Hoi%20Herma%2C%0D%0A%0D%0AIk%20wil%20graag%20kennismaken%20over%20een%20mogelijk%20incompanytraject%20voor%20onze%20organisatie.%0D%0A%0D%0ANaam%3A%20%0D%0AOrganisatie%3A%20%0D%0A%0D%0ADit%20willen%20we%20graag%20bespreken%20%28optioneel%29%3A%0D%0A%0D%0AGroet%2C%0D%0A\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Outlook of Hotmail (nieuw tabblad)\"><span><strong>Outlook \/ Hotmail<\/strong><small>Persoonlijk account<\/small><\/span><span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/outlook.office.com\/mail\/deeplink\/compose?to=herma%40merkjemerk.nl&amp;subject=kennismaken&amp;body=Hoi%20Herma%2C%0D%0A%0D%0AIk%20wil%20graag%20kennismaken%20over%20een%20mogelijk%20incompanytraject%20voor%20onze%20organisatie.%0D%0A%0D%0ANaam%3A%20%0D%0AOrganisatie%3A%20%0D%0A%0D%0ADit%20willen%20we%20graag%20bespreken%20%28optioneel%29%3A%0D%0A%0D%0AGroet%2C%0D%0A\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Microsoft 365 (nieuw tabblad)\"><span><strong>Microsoft 365<\/strong><small>Zakelijk Outlook-account<\/small><\/span><span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"mailto:herma@merkjemerk.nl?subject=kennismaken&amp;body=Hoi%20Herma%2C%0D%0A%0D%0AIk%20wil%20graag%20kennismaken%20over%20een%20mogelijk%20incompanytraject%20voor%20onze%20organisatie.%0D%0A%0D%0ANaam%3A%20%0D%0AOrganisatie%3A%20%0D%0A%0D%0ADit%20willen%20we%20graag%20bespreken%20%28optioneel%29%3A%0D%0A%0D%0AGroet%2C%0D%0A\" aria-label=\"Mijn mailprogramma\"><span><strong>Mijn mailprogramma<\/strong><small>Op je laptop of telefoon<\/small><\/span><span aria-hidden=\"true\">\u2197<\/span><\/a><\/div><div class=\"mjm-mail-copy\"><label for=\"mjm-email-address\">Liever zelf een e-mail maken?<\/label><div class=\"mjm-copy-row\"><input id=\"mjm-email-address\" type=\"text\" value=\"herma@merkjemerk.nl\" readonly aria-label=\"E-mailadres Herma\"><button type=\"button\" id=\"mjm-copy-email\">Kopieer adres<\/button><\/div><p class=\"mjm-mail-subject\">Onderwerp: <strong>kennismaken<\/strong><\/p><p class=\"mjm-copy-status\" id=\"mjm-copy-status\" role=\"status\" aria-live=\"polite\"><\/p><\/div><p class=\"mjm-mail-note\">Stuur je bericht; dan spreken we een moment af. Vrijblijvend \u00b7 30 minuten via Teams.<\/p><\/div><\/div><div class=\"ic-steps\"><h3>Dit bespreken we samen<\/h3><ol><li><strong>Jullie vraag en gewenste verandering<\/strong>Wat loopt nu stroef? Wie willen jullie bereiken? Waaraan zouden jullie merken dat de aanpak helpt?<\/li><li><strong>De mensen en de uitgangssituatie<\/strong>Wie zijn al betrokken? Welke kennis en plannen zijn er? Wie heeft ondersteuning of ruimte nodig?<\/li><li><strong>Wat in jullie organisatie past<\/strong>Tijd, prioriteiten, beschikbare middelen en interne afstemming. Ook bespreken we wat wel of niet gedeeld kan worden en welke afspraken al gelden.<\/li><\/ol><div class=\"ic-next-promise\">Na het gesprek hebben we een duidelijker beeld van jullie vraag en de passende vervolgstap. Een voorstel volgt als we allebei denken dat de samenwerking past.<\/div><\/div><\/div><\/section>\n<section class=\"ic-section\"><div class=\"ic-wrap ic-faq\"><div><span class=\"ic-label\">Goed om vooraf te weten<\/span><h2>Vragen die ik<br>vaak krijg.<\/h2><\/div><div><details><summary>Moet iedereen actief gaan posten?<\/summary><p>Nee. We kijken per rol en persoon wat een passende bijdrage is. Dat kan een eigen bericht zijn, maar ook inhoudelijk reageren, kennis delen met een collega of contact leggen in het netwerk. Meedoen vraagt draagvlak en ruimte; persoonlijke profielen blijven van de medewerkers zelf.<\/p><\/details><details><summary>We hebben al een communicatie- of merkstrategie. Wat voeg jij toe?<\/summary><p>Die vormt juist het vertrekpunt. We vertalen de bestaande keuzes naar LinkedIn: wat laat je zien, wie kan daaraan bijdragen en hoe help je mensen dat praktisch te doen? Daarbij sluit ik aan op jullie eigen communicatie- en HR-professionals.<\/p><\/details><details><summary>Kunnen beginners en ervaren gebruikers samen meedoen?<\/summary><p>Ja, als we de verschillen vooraf goed in beeld brengen. We bespreken welke basiskennis nodig is en waar verdieping of persoonlijke feedback helpt. De groepsindeling en oefeningen stemmen we daarop af.<\/p><\/details><details><summary>Wat kost een incompanytraject?<\/summary><p>Je ontvangt na onze kennismaking een voorstel op basis van jullie vraag, de deelnemers, het aantal en de duur van de sessies en de begeleiding. Daarin staan de prijs en de tijdsinvestering duidelijk beschreven voordat jullie besluiten.<\/p><\/details><details><summary>Wat als we eerst kleiner willen beginnen?<\/summary><p>Dat bespreken we. Een masterclass of een klein teamtraject kan een passende eerste stap zijn. De kennismaking helpt om de vorm te kiezen die nu bij jullie past.<\/p><p><a class=\"ic-link\" href=\"https:\/\/merkjemerk.nl\/2020\/#mjm-samenwerken\">Bekijk de andere mogelijkheden \u2197<\/a><\/p><\/details><div class=\"ic-final-link\"><a class=\"ic-link\" href=\"#mjm-mailkeuze\">Heb je een andere vraag? 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En leer medewerkers, experts [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-11805","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LinkedIn Incompany training van medewerker naar medemerker - Merk je Merk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/merkjemerk.nl\/2020\/linkedin-incompany-training-van-medewerker-naar-medemerker\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn Incompany training van medewerker naar medemerker - Merk je Merk\" \/>\n<meta property=\"og:description\" content=\"De aanpakPraktischErvaringenKennismaken \u2197 LinkedIn incompanytraject \u00b7 training &amp; begeleiding Sterker zichtbaar op LinkedIn.Samen met je mensen. Jullie hebben kennis, verhalen en collega\u2019s met iets te vertellen. Toch blijven vaak dezelfde mensen trekken. Hoe maak je zichtbaarheid iets van de organisatie samen? Ik help jullie een herkenbare lijn te vertalen naar LinkedIn. 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